Companies in the B2B food sector often develop products or services that are new, complex or expensive, so they need to engage constantly with buyers to close sales.
Or, the opposite may be true: they’re in a crowded market and need to stand out among competitors.
In either case, content is an important piece of their marketing strategy. They know that blog articles, white papers, case studies, reports and advertorials can generate leads and have a direct impact on the bottom line.
Good writing is hard, though, and marketing departments are already busy enough.
If that sounds like you, that’s where I come in.
I’m a content marketing writer specialised in the B2B food sector, in areas like foodservice, food safety and regulations, ingredients, ag-tech and sustainability.
If you’re looking for an external resource who can bring fresh ideas, get up and running on a project with no hand-holding and respect deadlines, I’m the writer you want to call.